[Analytics Tips] Do You Know Your Numbers?

Is the most wonderful time of the year… when you're burning your advertising budget like there’s no tomorrow. And majority rely on FB/Adwords stats only, which almost makes me cry at night! (I’m a woman after all! :D)

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I spent last years as e-commerce marketing manager, spending a ton of money on FB/Adwords and found a new passion – CRO (conversion rate optimization).

After…

[Analytics Tips] Do You Know Your Numbers?